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ADDICTION and TOGA Turned Holiday Makeup Into a Fashion Accessory

The Fluid Identity collection pairs a sculptural face palette with a convertible mini bag, concho nail stickers and lip cases designed to double as charms.

ADDICTION and TOGA Turned Holiday Makeup Into a Fashion Accessory

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ADDICTION Tokyo and TOGA ARCHIVES are crossing the line between makeup and accessories for Holiday 2026. Their limited Fluid Identity collection combines ADDICTION creative director KANAKO’s makeup with product design by TOGA founder Yasuko Furuta.

The hero kit

The ADDICTION × TOGA ARCHIVES Makeup Kit, ¥15,400, is built around a refillable Eye & Cheek Compact L 101 Fluid Identity with a sculptural, wave-like case. It also includes:

* Confident Matte Lip L 101 Present in Motion, a warm red-beige * Nail & Top Coat L 101 Deep Within, a translucent clear black * Silver-concho nail stickers * A limited TOGA-designed pouch whose buckle strap converts it into a fortune-cookie-shaped mini bag

That convertible pouch is the collection’s strongest editorial hook: it makes the kit feel like a small fashion drop rather than a routine holiday set.

The lip accessories

Three lip kits pair color with a TOGA-designed case intended to be carried as a bag charm.

The Lip Gloss Kits, ¥6,050 each, come in:

* 101 Unfixed, a bold red * 102 Shifting Self, a pearl beige

The Lip Gloss Tint Kit 101 Bitter with Sweet, also ¥6,050, begins as a sheer plum-black and reacts with the lips’ moisture to reveal a nuanced pink tone.

Release details

Reservations open in Japan on October 9, 2026, with the limited collection launching through ADDICTION’s official online store and Japanese counters on October 23, 2026.

The official ADDICTION Japan collection page confirms the products, pricing and dates. U.S. availability has not been announced; the collection was not listed by ADDICTION Tokyo’s U.S. site when checked.

The Girls Who take

Post the objects, not just the makeup. Open with the transforming mini bag, follow with the sculptural palette and finish with the lip cases styled as charms. The fashion collaboration is the reason this can travel beyond a traditional beauty audience.

Reporting source: ADDICTION Beauty via PR Times

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