Calvin Klein Put Sadie Sink in the Jeans It Wants You Wearing This Fall

Calvin Klein has released the second chapter of its Fall 2026 Feel the Fit denim campaign, this time starring Sadie Sink and putting the product story front and center.

The three fits Calvin Klein is pushing

The campaign is built around three silhouettes. The 90s Straight Jean returns in new washes with the relaxed straight shape that has become one of Calvin Klein’s modern denim anchors. The Low Rise Baggy Jean goes looser and lower, while the High Rise Loose Jean keeps the volume but moves the waist back up.

The campaign launched globally September 1 and was directed and photographed by Aidan Zamiri. Calvin Klein’s own Fall messaging is unusually specific about the shopping idea: the right fit changes the way you carry yourself.

Why this matters

Celebrity campaigns are usually not enough for Girls Who on their own. This one is more useful because it works like a mini denim guide. Instead of selling a vague Fall mood, Calvin Klein is effectively telling shoppers which three silhouettes it expects to matter.

The pricing also keeps the story commercially relevant. Current U.S. listings put many core Calvin Klein jeans around the $99 to $109 mark, depending on fit and wash, before any temporary promotions.

The Girls Who take

If you already live in straight-leg denim, the 90s Straight is the safest buy. The low-rise baggy is the strongest trend statement. The high-rise loose is probably the smartest middle ground for someone who wants the new volume without committing to a low waist.

That makes this more than a celebrity-campaign post. It is a clean snapshot of where mainstream premium denim is moving for Fall 2026.